Market-Minded Design

1. Branding

First we get to know you. What assets have you already collected? You might have logos, color schemes, professional photography, or personalized graphics. Awesome. If not, that is okay too. And if you have some changes in mind for your existing branding, we’re ready for that. We ask lots of questions about what you do and how you want to be perceived. This ensures your image aligns with your vision. Through our partnership, you will end up with a curated set of visual tools to help you market your business the way it deserves to be represented.

2. Copywriting

Our writers fill your pages with clear communication that does more than answer questions and represent your brand. Our copywriting markets for you. We are trained in keyword identification and consumer engagement to make sure people find your site and want to spend time there.

3. Photography and Videography

All of our packages include photography with a curated shot list specified to your business. This often involves photos of your staff, your location, your finished products, or your services. Visuals are powerful, and photos build trust with your customers in a way that nothing else can. We all recognize stock photos when we see them, but Fierce Island sets you apart through authenticity and storytelling.

Additionally, we offer packages with experienced videographers and beautiful drone footage.

4. Lead Magnet

Some of the people who visit your site may be interested, but they like to shop around or they’re not quite ready to buy yet. If they click away without a touch point, they’re more likely to forget you. That’s where your Fierce Island lead magnet comes in. Every business we work with receives this powerful tool for building an email list of red hot leads. Together, we craft an offer your potential customers can’t refuse. It could be a coupon, industry insider information, a fascinating article, or some other piece of digital value. In exchange, you gather the consumer’s email address and make sure they get the chance to remember who you are and why you’re a great option for them.

5. Website SEO (Search Engine Optimization)

Some agencies will give you a website that looks nice, but is lacking the fundamental structure to be successfully found on search engines. Then, they might charge extra to add on what should have been there from the start. At Fierce Island, we are passionate about websites that get you results. Which means everything on our sites from layout to page titles to backend code is optimized for SEO. It’s part of the package.

6. Call-To-Action

Your Fierce Island website does more than inform people about your business. It gives them the next step with a call-to-action. When they’re ready to give you a call, schedule a consultation, or make a purchase, they know where to click. Each page is engineered for excellent user experience, which makes Google happy too so your ranking is elevated.

7. Fully Accessible

Website accessibility is a big deal these days, and ignoring it could lead to potential lawsuits. Not to mention that you need accessibility to make sure you reach your full audience, including those with varying visual, motor, or hearing abilities. Some agencies will reach out and offer accessibility overhauls for exorbitant prices, costing more than you paid for the website in the first place. And some hosting platforms haven’t caught up with the times, so they make accessibility difficult. But every Fierce Island website is fully accessible, without fail.