Marketing for roofers
Homeowners don't shop for roofers twice. Be the one they find first.
A roof replacement is one of the largest checks a homeowner will ever write. They research, they compare, and more and more of them ask ChatGPT who to trust. We build the marketing system that makes your company the answer.
Growth marketing is for home service contractors doing $300K+ a year. We partner with 15 contractors total, and only one per trade per market.
The best roofer doesn't always get the job.
Most roofing websites look the same: a stock photo of shingles, a list of services, and a phone number. When every option looks identical, homeowners default to price. The roofers winning the premium replacement jobs aren't always the best installers. They're the ones whose reviews, website, and search presence make the decision easy.
That's the gap. And it's fixable.
What homeowners are typing and asking
- roof replacement near me
- best roofing company in [city]
- roof leak repair [city]
- who is the most trusted roofer near me?
Every one of these is a job going to someone. We make sure it's you, on Google and in the AI answer.
How homeowners hire a roofer now.
They search.
“roof replacement near me.” Three tabs open. Or they just ask ChatGPT.
AI answers.
Google AI and ChatGPT name a few companies. If you're not one of them, you're not in the running.
They check you out.
Your website, your reviews, your finished work. In seconds they decide if you look like the real deal.
They compare.
The contractor who looks most credible stops being one of the options and becomes the answer.
They call you.
Already sold. No price shopping, because they've already decided.
The system
Everything your roofing business needs to win online.
AEO and GEO are our specialty. We pair them with local SEO, Google Business Profile, Google Ads, and a website built to convert, all run as one system by one team.
- Service area pages for every city you cover
- Storm and insurance claim landing pages
- Google Business Profile and map pack optimization
- Local Services Ads with the Google Guaranteed badge
- Review generation after every completed job
- AI search visibility so ChatGPT recommends you
Real results
Contractors are already getting found through AI.
Idaho Seamless Gutter went from 1.5% to 66.2% visibility on Perplexity, and from 3.1% to 36.9% on Gemini, in a single month.
What contractors say about working with us
“This was an added expense I was on the fence about at first. I am very happy I decided to work with Jared. I have seen a strong increase in calls. He has worked very hard for my company.”
“They have Great insight and very helpful on creating something from scratch. Very good at walking you through the process and explaining the things that you as a customer may never even consider to generate the business model that you're needing to generate a long-lasting clientele well done !”
“Fierce Island Creative changed everything for us! After 2 years of struggling to get verified they were able to solve it within 7 days of us first meeting. I would HIGHLY recommend working with Fierce Island Creative.”
Territory exclusivity
One roofer per market. That's it.
We never take on two contractors in the same trade whose markets overlap. Local SEO/AEO is our specialty, and we don't create conflicts of interest. We only partner with 15 contractors at a time, so every account gets our full attention.
- $300K+ annual revenue
- 15 partners total
- Anywhere in the US
Questions roofers ask us.
Do you work with roofers outside of Idaho?
Yes. We're based in Boise, but our growth partnerships are nationwide. We work with roofers anywhere in the US, as long as the territory isn't already held by another roofer we partner with.
What does territory exclusivity mean?
We never take on two roofers whose service areas overlap. If we're helping you win the map pack and the AI recommendation in your market, we can't ethically do the same for your competitor down the road. Once you're in, your market is yours.
Who is the growth partnership built for?
Established roofers doing at least $300K a year in revenue who want to get to the next level. We only partner with 15 contractors total, so we're selective about fit.
Do you build websites for roofers that aren't at $300K yet?
Yes. Website design is open to businesses in every industry and at every stage. The revenue floor and territory rules only apply to our ongoing growth marketing: SEO/AEO, GEO, Google Business Profile, and Google Ads.
How much does marketing for roofers cost?
Website builds typically land around $6,400, with packages starting at $3,900. Ongoing growth services are priced per channel: SEO/AEO + GEO starts at $750/month, GBP optimization at $248/month, and Google Ads management at $1,200/month plus ad spend. Full pricing is on our pricing page.
Let's talk about your roofing business.
No pitch, no pressure. We'll check whether your territory is open and whether we're the right fit to get you to the next level.