Direct Siding | Rebrand, Website Redesign & GBP Reinstatement

Direct Siding was preparing to expand into Boise with a new location, and owner Aaron Mote needed more than a few website updates. He needed a stronger digital foundation for growth. Fierce Island partnered with Direct Siding to refine the website, clarify the company’s positioning, and build a comprehensive marketing strategy around the new service area. The project focused on helping Direct Siding show up with more authority, communicate its value clearly, and support the next stage of expansion into the Boise market.